Mission

The Group's primary goal is to sell quality oranges at an affordable price and in so doing, strengthen its position as a leading, mechanised and industrialised orange grower and distributor in China.

Prospect

The global financial crisis in the second half of 2008 created an extremely challenging business environment round the world, including in China. There was a sharp drop in consumer confidence and lower demand for consumables. Despite these challenges, we continued to focus our resources on expanding our distribution network and we were able to extend our sales to supermarkets in the Beijing and Guizhou province given our outstanding species and quality of oranges.

The business environment has largely improved in 2009 following a series of economic measures adopted by various governments around the world. The most important measure relevant to the Group is China’s Stimulus Plan of RMB4 trillion, which aims to promote domestic demand and economic growth of the domestic economy by targeting gross domestic product growth of 8% per annum. We believe that this plan will greatly enhance domestic demand for consumables and we are confident that we will be able to expand our distribution network to more supermarkets in the near future.

We believe that the proposed Hong Kong listing is desirable and that the liquidity of the Company’s shares will be enhanced.

We are confident that Asian Citrus will continue to progress and deliver good value to its shareholders in the wake of the continued economic growth in China.